When you contact a supplier about purchasing wigs in bulk, the first message matters. A clear, concise wholesale wig inquiry shortens back-and-forths, speeds pricing and sample approval, and helps the supplier check stock and lead times. Below are the specific pieces of information retail buyers should include in their email or web form so suppliers like ARIS BEAUTY SUPPLY can respond accurately and quickly.
1. Start with concise business identification
Begin with essential business details so the supplier can verify your account status, tax or resale credentials, and preferred billing. Provide:
- Company name (legal and DBA if different)
- Point of contact: full name, role, phone number, and business email
- Business address and country (for shipping rates and customs considerations)
- Tax ID or resale certificate if applicable
Keep this section short but exact. If you have an existing wholesale account with ARIS BEAUTY SUPPLY, note your account number or previous order references to help pull your history quickly. If you do not yet have an account, state that you are a prospective wholesale buyer.
2. State where you'll sell the products (online, brick-and-mortar, or both)
Suppliers need to know your sales channels because minimum order quantities (MOQs), packaging options, or sample policies can differ. Tell the supplier whether you:
- Sell through an e-commerce store, marketplace (e.g., a third-party platform), a salon, or a physical retail shop
- Plan to use products for resale only, or for styling/service use in a salon
This helps the supplier advise on SKU choices, packaging preferences and any channel-specific restrictions.
3. Include your website and social proof links
Listing your website URL and any public social accounts (Instagram, Facebook, marketplace storefront) lets the supplier see your retail presentation and target customer. Include the direct site link and up to two social links in the inquiry. If you have product pages for wigs already, link to them so the supplier understands your assortment and price positioning.
Use the link to your wholesale or products page if available. If you are just starting out, a clear description of your customer profile (age range, price tier, style focus) is still useful.
4. Provide a specific product shortlist and SKU references
A shortlist is the single most helpful section. Identify the exact wigs or accessory SKUs you want, using the supplier’s catalog names or SKU codes where possible. A good format is a table or simple list with three columns: SKU/name, color/length, and unit type (wig, closure, bundle, accessory).
Example list items in the email body:
- WF-001 — Lace Front Human Hair Wig — 14", Natural Black
- RB-203 — Regular Synthetic Wig — 18", Dark Brown
- HB-PLT — Human Hair Bundles — 3pc set, 16" 18" 20"
If the supplier’s catalog/collection structure is online, include a link to the relevant category such as human hair wigs or lace front wigs to remove ambiguity.
5. Indicate target quantities and desired pack sizes
State your estimated quantities per SKU and whether you need individual units, wholesale packs, or mixed-case assortments. Suppliers can quote unit pricing, MOQ pricing and tiered discounts only when they see quantities. Be as realistic as possible—if you’re unsure, provide a range (e.g., 50–100 units per SKU in the first order).
Include preferences for pack configuration: single unit sales, packs of 6, 12, or pre-assorted bundles. If you need specific sizing/color splits, list them (for example, 60% natural shades, 40% fashion colors) so the supplier can check current inventory and advise on lead times.
6. Ask about samples, sample fees and sample timelines
Sourcing samples before a larger purchase is standard practice. Ask whether the supplier can supply pre-production or stock samples, whether there is a fee, and how long it will take. Clarify who covers shipping for samples and whether the fee is refundable on the first bulk order.
Suggested wording for the inquiry: “Please advise sample availability for the shortlisted SKUs, sample cost per unit, estimated shipping time to [city, country], and whether sample fees are refundable against a confirmed order.”
7. Request pricing structure and minimums
Be explicit that you want FOB or EXW pricing, or whichever incoterm you prefer. Ask for unit price at specific quantity breaks (for example: 1–49 units, 50–199 units, 200+ units). If shipping and duties should be included or excluded, say so. If you have a target landed cost or retail margin in mind, you can state it to let the supplier tailor options that meet your goals.
Also request information about MOQs for each SKU and whether there are alternative SKUs with lower MOQs or different pack mixes.
8. Clarify lead times, production capacity and restock cadence
Ask the supplier for current lead times for in-stock items and for items that require production. If you plan recurring orders, mention expected reorder frequency (monthly, quarterly) and any seasonal peaks. Suppliers can then confirm capacity and suggest realistic reorder points or recommended safety stock levels.
For example: “We expect to reorder popular styles monthly at ~100 units and would like to know standard lead times for replenishment.”
9. Shipping, duties and payment terms to request up front
Mention your preferred shipping method (air or sea), destination port or address, and whether you can handle customs clearance. Ask for approximate shipping costs or an estimate for sample shipment. Request the supplier’s accepted payment methods (bank transfer, letter of credit, payment terms for approved accounts) and any deposit requirements.
Example request: “Please provide estimated FOB pricing and sample shipping cost to Cincinnati, OH, and outline payment terms for new wholesale accounts.” Linking to shipping and wholesale pages, when available on the supplier’s site, helps align expectations.
10. Close with clear next steps and timeline
End the inquiry by stating what you expect next and when you need a reply. For instance, request a formal quote within a specific window, ask for sample lead time confirmation within five business days, or schedule a brief call. This reduces ambiguity and speeds the supplier’s internal prioritization.
A sample closing line: “Please send an initial quotation and sample availability for the listed SKUs by [date]. If convenient, I’m available for a 20-minute call to review options—my time zone is [TZ].” Include any deadlines tied to store launches or marketing campaigns so the supplier can flag priority production slots.
Example wholesale wig inquiry email (concise)
Subject: Wholesale inquiry — Sample & pricing request for SKUs [list] Dear Sales Team, We are [Company name], a retail salon/online store based in Cincinnati, OH. Contact: [Name, phone, email]. We are interested in the following SKUs from your catalog: [list SKUs with color/length]. Target quantities: [e.g., 100 units each]. Please provide FOB pricing at quantity breaks, MOQ, sample availability and cost, estimated sample shipping to Cincinnati, and current lead times for production and restock. Our intended sales channels are salon retail and e-commerce. Website: [URL]. We’d appreciate a quote by [date]. Thank you, [Name, Title]
Conclusion: clarity saves time and cost
A complete, well-structured wholesale wig inquiry reduces the number of clarification emails and helps suppliers give accurate price, sample and lead-time answers the first time. Include business credentials, where you’ll sell the products, a clear product shortlist and SKU details, target quantities and pack preferences, sample requests, pricing and shipping expectations, and your timeline. When available, link to relevant sections like the supplier’s collections, regular wigs, accessories, or care information to make the exchange even smoother.
If you’re ready to make a wholesale inquiry with ARIS BEAUTY SUPPLY, use this format to gather details before contacting the sales team on the contact page. For account setup, sample policies and MOQ specifics, ask the supplier to confirm the final terms—orders through email remain subject to company confirmation.